6 August 2026
Our Farmer Focus Group provides us, and the companies we’re investing in, with practical feedback on what it will take to make new emissions reduction tools work on farm.
They have been clear with us: they’ll use emissions reduction tools if they stack up as good business decisions. They need to be confident the tools work, fit their farming system, and are safe for their animals.
This is why we created the Early Adoption Accelerator. The initiative co-funds projects that put proven tools into practice on farm, to give farmers the evidence and confidence they need to make informed decisions and help pave the way for broader use across the sector.
We’re looking forward to working alongside more farmers and companies across the ag sector. If you have an idea for an Early Adoption Accelerator project, get in touch with us.
